MIX 102.3 Top 40

(Adults 18-45 60/40 female/male)


You will not find lots of talking, but you will find all your favorite Hit Music! Every teen, parent, young and young at heart enjoy the energy and music on Mix 102.3!

   Format   

Mix 102.3 is Helena's new hit music leader. Riding the waves of one of the strongest eras of popular hit music in years, listeners know that Mix 102.3 is the place to tune to always hear one of their favorite new songs from artists like Adele, Drake, Taylor Swift, Post Malone, Ariana Grande, and many more.

   Audience   

Mix 102.3 plays modern hits targeted to active women 18-39 years old and reaches an attractive demographic of Helena's population (including Jefferson and Broadwater counties): the women who make the majority of the household buying decisions. From the Farmer's Market to Alive at 5, Montana's Museum to the Governor's Cup, Mix 102.3 listeners and staff mingle together at the events that are most important to Helena's upwardly mobile women. 

   Features   

Mix 102.3 keeps you laughing in the mornings with Brooke & Jubal 

Mix 102.3 keeps you laughing in the from 6-10 am. Hilarious skits, with the right amount of today's hit music, is the perfect combination to start your weekdays. Go ahead - sing out loud, groove to your favorite new hit song, and practice your dance moves. Mix 102.3 listeners get their favorite hit music, day and night.

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